Video - The Half Double Journey

Keynote speech by Michael Ehlers on how Half Double was established and the journey towards becoming an impartial Half Double institute.
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Michael Ehlers is partner at Implement Consulting Group and is one of the founding fathers of and the main driver behind Half Double for the last 5 years. Find out how Half Double was established and the journey towards becoming an impartial institute.

Transcript - The Half Double Journey


00:01

let me take you back to the

00:03

14th of may in 2013.

00:06

um as you can see uh this is this was a

00:09

current picture

00:10

back then my hair has changed a little

00:12

so that's that's how half double also

00:13

have grown along the way

00:16

but at that day actually nils who's

00:18

sitting here who's the managing partner

00:20

of implement and me we joined forces

00:22

together with one of our

00:24

very good clients at that point

00:26

christina pillerson

00:27

christina was working in coloplast and

00:30

we've been helping christina to build up

00:32

a

00:32

development muscle a project

00:35

organization with

00:36

with lots of strength so she said to us

00:39

all right guys we've done the project

00:41

management training we've done the

00:42

steering committee training

00:43

we've done the project model and the

00:45

flow with that we're doing portfolio

00:47

management

00:48

so we're doing all the right things and

00:50

even though we're doing all the right

00:52

things

00:52

you know it seems like we're trying to

00:55

fit

00:56

rationality which might be kind of a

00:58

squared thing

01:00

with with reality that might be kind of

01:02

a circular thing

01:04

and we're trying to make these two

01:06

things fit together

01:08

and even though that we've been working

01:09

together on this it still seems like

01:11

we're

01:12

trying to make the right match every

01:13

time and we can't make it work

01:15

so so actually for us it seems like only

01:18

30

01:19

of our projects seems to really succeed

01:22

so so guys how should we cope with this

01:25

what should we do now

01:27

because we still need to do more and

01:29

nils and i looked at each other and uh

01:31

to be honest with you we were uh we we

01:34

didn't have that many words

01:36

at that exact moment so we kind of got a

01:38

little silent

01:39

and uh and i think that we realized we

01:42

couldn't solve this right there

01:43

at that point so so we needed to do

01:45

something else

01:46

and and christina actually said i i

01:48

think that we should

01:50

do something bigger with this and nil

01:53

said do something bigger

01:54

uh you know like you know figure out

01:56

what the problem is and then we kind of

01:58

talked about

01:59

what is the problem and and this number

02:01

actually derived out of

02:03

some of this discussion we we figured

02:05

out that

02:06

uh 34.7 of the german

02:09

national economy actually consists of

02:11

projects so one-third

02:13

of the project of of the economy today

02:16

is actually based on

02:17

project leadership and doing projects

02:20

and

02:20

so so you know one third of the economy

02:23

would be just like doing

02:25

kind of a project factory so so most

02:27

organizations today

02:28

are really more like not product

02:30

factories but project factories

02:33

so we're into a modern age where we can

02:36

actually

02:37

make a huge change if we do something

02:39

about this

02:40

so so that was the discussion we had at

02:41

that point and and and we

02:43

we all agreed that there's a hidden

02:46

potential here

02:48

which is even bigger than you know other

02:50

things that we

02:51

that we're concerned about at this point

02:53

um and

02:54

and then nil said i read a book recently

02:57

it was about how to create

02:59

great management concepts and

03:02

uh and i have a good idea for how we can

03:04

make rationality to fit with reality

03:06

i think i think i have a good idea and

03:08

and i think it's about creating a

03:10

concept

03:11

that would kind of help us to do that

03:12

i'm not sure what the concept is but i

03:14

think i know how the

03:15

how to approach it and and he said so so

03:18

i read in this book that you need to

03:20

to have a catchy name for it then then

03:22

you should figure out

03:24

a narrative related to that name some

03:26

you know

03:27

a bigger narrative a bigger why that

03:28

everyone can kind of tap into

03:30

and then you just need to credentialize

03:32

it let's

03:34

maybe we should do that and christina

03:36

and i looked at each other and i thought

03:39

yeah maybe and then we brainstormed on

03:42

you know what could be the name and we

03:43

came up with a great name

03:46

project 2-0 that's where we started

03:49

right so we were really you know

03:50

at the top of our peak there thinking

03:53

creatively and then then we figured out

03:55

okay

03:55

what happens when project 3-0 arrives

03:58

then project 2-0 probably will be

03:59

absolutely so maybe that's not

04:01

the best name so this is of course a

04:03

process over a few weeks and

04:05

then we gave it another name so we gave

04:07

it a project half double we we

04:09

actually invented project half double

04:12

and and and

04:13

the idea behind that was really to to

04:15

link it to the narrative that

04:17

maybe we could create double the impact

04:20

in half the time in some of our projects

04:22

because we've actually

04:23

we've we've tried that in some of the

04:25

projects and we thought that that could

04:27

be a provoking statement that could be

04:28

something

04:29

that the project management worlds

04:32

probably haven't heard about before

04:33

maybe that could kind of wake people up

04:35

to see the challenge but also to see the

04:37

potential

04:38

because we could together we could

04:40

develop a new and radical project

04:42

paradigm to increase the competitiveness

04:44

of the danish industry that was kind of

04:46

the narrative

04:47

that we made there and then we said okay

04:49

so you know how can we then

04:51

gain traction with it so we gathered the

04:53

25 best people that we knew of

04:55

at that point uh people like christina

04:59

people who work with projects in reality

05:01

and and

05:02

and these are some of the sessions that

05:04

we had and we discussed you know how can

05:05

we gain traction with this

05:07

uh do they even would they even like to

05:10

contribute in this

05:11

and out of the 25 that we invited that

05:14

day

05:14

21 of them said yes we would like to

05:16

join let's do something more

05:18

and today this number have grown into 2

05:20

300 people

05:22

uh so so that was the the passionate

05:24

start of it

05:25

and then we made at that session here we

05:28

made 10 moonshots

05:30

for project management 10 moonshots for

05:32

how project management could change

05:34

and those moonshots became an

05:36

application to the danish industry

05:38

foundation

05:39

who actually saw the potential in this

05:41

who wanted to support this and fund it

05:44

going forward and that was the first

05:45

credentialization that we gained

05:47

with half double and then then what we

05:49

did was that we actually

05:51

contacted oahu's university we contacted

05:53

ps5e who was

05:55

already in the business of creating

05:57

something within reinventing project

05:59

management

06:00

and we contacted cbs and danish

06:02

technical university

06:04

and together with them we joined forces

06:05

and with some of the 21 practitioners

06:08

who soon became 100 and then 200

06:10

then we started actually doing real live

06:13

projects trying to make this methodology

06:15

while we were you know doing the real

06:18

projects we were developing the

06:19

methodology

06:20

with impact flow and leadership trying

06:21

to figure out what would these projects

06:23

need to succeed

06:25

so the first seven projects were

06:26

actually experiments so

06:28

one of the the first seven was for

06:31

instance landman unipeak

06:32

which was the place where christina at

06:34

that point were working

06:36

so we tried it out and tried to develop

06:38

this methodology on real life projects

06:39

but also to create

06:41

some kind of impact so we were really

06:43

you know

06:44

rigid on the impact generation and then

06:48

we had always university and technical

06:51

university at that point

06:52

to evaluate some of those projects so

06:54

the idea

06:55

have now matured into a thing that we

06:57

have tested

06:58

a thing that we have proved actually

07:00

works a thing that we have developed

07:02

again and again so to make it as fit as

07:05

possible for projects

07:07

and we think that the idea is now mature

07:10

enough to

07:11

actually create an institute and this

07:14

institute

07:14

will have the same vision as half double

07:17

hat when

07:18

project half double hat when it started

07:20

the vision is still to increase the

07:21

success rate of projects

07:22

and we also would like to increase the

07:24

competitiveness of private and public

07:26

organizations in denmark

07:28

but we also would like to expand this to

07:30

the world

07:31

because we think that world might need

07:34

this we think that sustainability

07:35

projects could need this we think that

07:38

product development projects could need

07:39

this because we've actually proved that

07:41

it works

07:43

so so that's where we are and we're

07:45

trying to create

07:47

an ecosystem an independent and

07:49

self-sustaining ecosystem

07:52

where half-double practitioners will

07:55

seek help from consultants and take

07:58

education uh within half double being

08:01

educated

08:02

leverage their competences within this

08:05

and in order to do that we need a

08:08

certain standard

08:09

we need partners who can make sure that

08:11

this is

08:12

a valid trustworthy standard and that it

08:15

will be done in the same

08:17

great way with all partners associated

08:19

to the institute

08:20

we've also about to start with software

08:24

partners who will make

08:25

kind of a software version of half

08:27

double for

08:28

for us to use it in in for instance

08:30

portfolio management and project

08:31

management

08:32

and we still want to keep research very

08:34

close to half double because we think it

08:36

really gives half double an

08:37

edge so these are some of the

08:40

organizations that have joined in and

08:42

said yes we would like to be part of

08:44

this

08:44

yes we would like to develop and defuse

08:46

this concept even more

08:48

in this self-sustaining fund that will

08:50

give donations back

08:52

to to project management so that is the

08:54

whole idea

08:55

that the institute will be an unwilling

08:58

inpartial

08:59

entity that will help create this

09:02

ecosystem and that's what we're trying

09:04

to create here

09:05

in the third wave of half double which

09:07

have gained another 15 million

09:09

in in support from the danish industry

09:11

foundation so in order to do that we're

09:13

creating this certification standard

09:15

which will be one of the things that you

09:17

will hear more about today

09:19

so we have actually invited some of the

09:22

partners here

09:23

to help us to to get closer to these

09:27

ambitions that we have for the institute

09:29

so by the end of 2022

09:32

we're hoping that we will have at least

09:34

a thousand

09:35

organizations using the half double

09:37

concept

09:38

out of those thousand we are hoping to

09:41

have at least

09:42

50 small growth organizations who have

09:45

proved that they are using half double

09:46

and that it works in their context as

09:48

well

09:49

and also have a thousand certified half

09:52

double practitioners

09:53

so that's what we're striving towards

09:55

and that's why we need to be more people

09:57

that's why we need to be more passionate

09:59

people to

10:00

get this great idea diffused into even

10:03

more

10:04

organizations so the

10:07

half double wave 3 also contains quite

10:10

some

10:10

marketing quite some spreading the word

10:13

activities

10:14

so for the 15 million million that we

10:16

have achieved

10:18

from the danish industry foundation

10:19

right now they will be used

10:21

in order to spread the word over the

10:23

next three years about half double so we

10:25

will do more thought leader conferences

10:27

like this

10:28

we will do regional community meetings

10:30

we will do

10:31

we'll develop a guide to start half

10:33

double in smaller growth

10:35

organizations we'll do social media

10:38

campaigns we'll do half double films and

10:40

guides

10:40

and we'll also do a gamification version

10:43

of half double to make it easy

10:44

fun and rewarding to start working with

10:46

this concept

10:48

then we will do quite some education

10:50

we'll do education of executive teams

10:53

education of project teams and also

10:55

create this standard

10:57

so to make sure that the education is

10:59

done in a proper

11:00

and high quality way that actually

11:04

ensures that the projects that we do

11:06

with half double do create impact

11:08

because that's the idea with half double

11:10

we're trying to create double the impact

11:12

in half the time

11:13

and if projects you know do not succeed

11:15

with that then we have an issue

11:17

that's why we need a standard

11:20

so that is also the reason why we're

11:22

today are launching

11:23

the new website halfdoubleinstitute.org

11:27

and at that website we will kind of

11:29

develop and

11:30

and add more and more content to content

11:32

as we move along and this will also be

11:34

the platform

11:36

where practitioners consultants

11:40

certification partners researchers meet

11:43

and have online debates so that is the

11:46

vision for the half double website that

11:48

that will kind of be

11:49

the virtual uh meeting point for half

11:52

double

11:52

passionate people

11:55

[Applause]

11:59

you

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